May We Help
a brand for a non-profit halloween event
Problem
May We Help, a nonprofit that builds custom devices for people with disabilities, needs promotional materials to support and fundraise for their annual Halloween event, where volunteers create custom wheelchair costumes for kids.
solution
The event’s flyer and sponsorship packet use warm, accessible design and clear hierarchy to reflect the creativity of the event and engage both families and potential donors.
design considerations
The event is joyful and inclusive, so the design needed to balance playful energy with professionalism to appeal to families and potential sponsors.
The visual direction extended from May We Help’s existing logo, using a cohesive color palette and typography to maintain brand consistency while creating event-specific imagery.
Accessibility was essential, so designs prioritized legibility, warmth, and clarity to ensure all audiences felt welcomed and respected.
